Running Your Marketing Strategy, Content and Meta Ads.
Less fluffy marketing,
More reliable, plannable growth.
Make Your Marketing Make Sense.



You’re putting time, money, and effort into marketing…
but sales are slow and growth feels harder than it should.
You know digital marketing matters, but keeping up with platforms, content, ads, and tools feels overwhelming.
Or you’ve worked with agencies or consultants before and paid for activity without seeing meaningful results.
Sound Familiar?
With over 15 years’ experience in marketing, coaching, and sales, we don’t just “do marketing” — we build sales-first systems that actually support business growth.
We either build the system for you, showcase you properly, or teach you how it works, so you’re never guessing where your next lead or sale is coming from.
And because results matter more than promises; we aim for strong, measurable ROI, we offer a work-free guarantee and we don't lock you in to long contracts.
With Checkmate Marketing
You get marketing that works together — not random posts here, ads over there, and nothing connecting properly.
Everything is built around one goal: helping your business make more sales.
We focus on what actually moves the needle right now — so you’re not wasting money on things you don’t need.
Whether you want someone to handle it all for you or you just need clear direction and a proper plan, we meet you where you’re at.
From done-for-you support to ongoing strategy guidance, you get the right mix of action and oversight — so your marketing finally feels joined up, simple, and built to grow.
And because I’m a business owner myself — running two marketing companies and building Yorkshire Coast Connections — everything we implement is built for real-world business pressures, not theory. So you get advice and systems that work in practice, not just in presentations.

Content, Socials & Visibility by afgeeks
"Showcase Plans"
Growth &
Lead Generation-
"Growth Engine"
Consulting, Strategy & Training-
"Fractional CMO"
Services that cover key pillars...
Content
& Design
We manage the day-to-day marketing so you don’t have to. This covers content, social media, and Google Business — keeping your brand visible, professional, and consistent without you chasing tasks.
£299 – £1750 per month
Growth & Lead Generation
When visibility isn’t enough, we add paid ads and funnels to generate real enquiries.
This focuses on Facebook & Instagram ads, landing pages, and tracking — turning attention into leads and sales.
£495 – £1750 per month
Consulting & Training
You get strategic input, planning, and regular 1:1 reviews along your full marketing funnels, so your marketing stays aligned with your goals, with — not just ticking boxes.
£199 per month – £795 one off
... or cover the full picture with set packages.
The Knight
Visibility Package
(Stability)
6 Social Posts Per Week
3 Social Platforms
Stories Every Day
Monthly Content Shoots
Monthly Strategy Email
Google Business Management
Monthly Reporting
£450 per month
The Rook
Marketing Package
(Growth)
8 Social Posts Per Week
4 Social Platforms
Stories Every Day
Daily Engagement on Platforms
Fortnightly Content Shoots
Graphic Design Services
Monthly Strategy Meeting
Google Business Management
Weekly Reporting
£750 per month
The Checkmate
Plan
(Full Agency)
Social Posts Daily
5 Social Platforms
Multiple Stories Every Day
Daily Engagement on Platforms
Weekly Content Shoots
Graphic Design Services
Weekly Strategy Meeting
Google Business Management
Weekly Reporting
Meta Ad Campaigns
CRM, Funnel & Email Management
£1450 per month
WHY US?
Strategic & Holistic
We don’t just run campaigns or throw content at the wall. At Checkmate Marketing, we take a strategic, full-picture approach to your business. That means we look at your sales process, customer journey, tech stack, offer structure, and audience behaviour — not just your social feeds.
When you work with us, you don’t just get a service — you get a smart, scalable growth strategy designed around your goals.
Sales Focused
Most agencies chase views, likes, and reach. We chase revenue.
At Checkmate Marketing, everything we do is built around making sales easier — from how your ads are structured to how your website converts and how your leads are followed up. Visibility without sales is just noise.
Because if your marketing isn’t leading to money in the bank, what’s the point?
Lower Costs
At Checkmate Marketing, we use AI and streamlined processes to move faster, cut wasted time, and keep your costs low — without sacrificing quality.
We’re not here to churn out cookie-cutter content. Every strategy is built by a human (us), tailored to your business, and then powered by tech to save you time and money.
Smart, original, and cost-effective.
Checkmate on pricing.
FREE MARKETING AUDIT?
Telephone: 07402529636
E-mail: ben@xmatemarketing.com
Address:
YORKSHIRE COAST CONNECTIONS BUSINESS HUB
10 Falsgrave Road
Scarborough
YO12 5AT
